Email blasts
Michael Cawston-Stewart avatar
Written by Michael Cawston-Stewart
Updated over a week ago

An email blast is an email sent to a list of recipients - as opposed to a single email, which is sent to only one recipient. You can use email blasts to remind registrants of an upcoming event, invite attendees to participate in surveys, or inform them of other events they may be interested in.

Create an email blast

Start creating an email blast by going to Messaging > General > Messages, selecting "New Blast" in the upper right, and choosing "Email".

Now select a template to use for the email and choose Create Blast. Creating, deleting, managing and editing templates are covered in detail in our other articles.

Message

Set your email subject line, choose whether or not to attach a calendar file, and compose your email on the "Setup" tab by selecting Edit Content.

In the email content editor, you can add, remove, or edit the content of blocks just like our site editor.


Mouse over a block and use the up or down arrow to insert the block at the top or bottom of email.

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Mouse over a block in the email content preview and choose the pencil icon to to edit that block's content and settings.


Some blocks with large text fields allow you to add Attendease Placeholders using the Attendease Bee icon. Placeholders will be updated live when the email is sent, so if information like a session date or time changes you don't have to worry about checking all of your email blasts.

Optional: HTML Code Block

(Contact your Customer Success Manager about your options for enabling this feature if you do not see it)

If you have an external application for building your emails out exactly as you want to see them, you can check the HTML Code Block to add raw code. This field is not intended to be worked in as a code editor, but as a place to paste work from the external builders.

You can also use the Code From Scratch template type for even more direct control over how your emails appear.

Attendease cannot support custom code pasted into this area.

Calendar File

By checking the box beneath the subject line it is possible to attach a Calendar file to email blasts. You are able to configure the Calendar file on the Add to Calendar screen, via the Event tab.

Recipients

Select which recipients will receive the email blast on the "Recipients" tab. You can add recipients by matching them to a specific criteria, by uploading a CSV file, using a Contact List, manually adding individual recipients, or using our Marketo Integration. Click the "Save" button to save any changes.

Depending on which type you select, instructions will appear on screen.

Delivery

On the "Delivery" tab you are able to choose if the email blast will be sent immediately or at a later time. Click to toggle between "Send Now" and "Send Later."

Enter the date and time you want and click Schedule Delivery.

Time Zone is displayed in this area because that is the time zone that is considered for the send hour, and it is based on the event's time zone set at Event > General > Dates.

After scheduling delivery, you can cancel or reschedule any time before the blast begins.

The scheduled delivery will go to the recipient list that exists at the time the blast is scheduled, not at the time it eventually sends.

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